Business Cards

I was using business cards for about a year, but didn't really see much benefit. Because I don't have a brick-and-mortar location, I have to rely on these cards, among other promotional ideas, to get the word out to potential customers. So, I decided to redesign my cards and see if I couldn't increase the 'wow' factor.

What I had before gave all of the basic information, but just didn't catch the eye or inspire anyone to hold on to them. By adding afghan photos and color text, I created jazzier business cards that people notice. The basic flip-side includes a color logo, color text, afghan options, my quality guarantee, and basic shipping information; a simple, concise picture of what my business offers.

Of course, I also designed alternate sides for specific functions. Since I print my own cards, I have the luxury of being able to immediately print out 10% discount cards for mailings or care instructions to include with orders. As I offer direct shipping on gift orders, I created a version that serves as a gift card and includes 'Created By:', 'Designed For:', and 'Message' fields.

I really enjoyed the ideas that I found on GreatFX Business Cards and am thinking about creating a card face that includes a form where customers can record the specifics of their order. There would be fields for the date, size, style, and colors from their order. My goal is to keep 'place an order now' uppermost in people's minds.

Times have changed and business cards aren't just a static piece of cardboard anymore. I'd like to think that I've designed a flexible, dynamic marketing tool that will go a long way toward growing my business. Only time will tell.

Don't forget to visit JMark Afghans and My Gallery at Zazzle

We also have a page on Squidoo that supports the Genocide Intervention Network.


We look forward to seeing you online.

God Bless!

Jules